Step 1
Your current metrics
These figures give the model context.
If you’re not advertising on Facebook yet, switch off “Already running Facebook Ads?” in the sidebar and we’ll skip your current-campaign numbers.
If you’re not advertising on Facebook yet, switch off “Already running Facebook Ads?” in the sidebar and we’ll skip your current-campaign numbers.
Your current campaigns [edit these]
Cost per lead
£
Leads / mo
Ad spend / mo
£
Avg deal value
£
Referral rate iThe percentage of customers that refer another customer.
%
Lead → quote
%
Quote → sale
%
Gross margin
%
Avg profit / sale
£
Overspill iWe consistently hear from clients that due to the quality of their ads, their phoneline is busier and website enquiries trend upwards.
One client tracked this and attributed an additional 60% of revenue to what we call ‘overspill’.
That overspill revenue was worth £800,000+ to them.
Our conservative estimate is that our average client sees 20% additional lead flow than we can report on.
One client tracked this and attributed an additional 60% of revenue to what we call ‘overspill’.
That overspill revenue was worth £800,000+ to them.
Our conservative estimate is that our average client sees 20% additional lead flow than we can report on.
%
With Solar on steroids [DEFAULTS, EDITABLE]
Cost per lead
£
Leads / mo
Ad spend / mo
£
Avg deal value iClients often see an uplift in their average order value due to our style of advertising — LET Renewables went from £9k to £14k AOV overnight.
£
Referral rate iThe percentage of customers that refer another customer.
%
Lead → quote
%
Quote → sale
%
Gross margin
%
Avg profit / sale
£
Overspill iWe consistently hear from clients that due to the quality of their ads, their phoneline is busier and website enquiries trend upwards.
One client tracked this and attributed an additional 60% of revenue to what we call ‘overspill’.
That overspill revenue was worth £800,000+ to them.
Our conservative estimate is that our average client sees 20% additional lead flow than we can report on.
One client tracked this and attributed an additional 60% of revenue to what we call ‘overspill’.
That overspill revenue was worth £800,000+ to them.
Our conservative estimate is that our average client sees 20% additional lead flow than we can report on.
%
Averages are derived from 50+ renewables clients working with Solar on steroids.
Step 2
Your forecast
Mapped scenarios based on varying progression rates.
Monthly revenue
£109k
▲ £76k / mo added
Monthly gross profit
£33k
▲ £23k / mo added
Monthly Sales
6
▲ +0% vs before
Your stats
Average
Best case
Ad spend & SoS fees
Lines show added monthly revenue from SoS, ramping from zero — Month 1 is setup & filming (no ads), Month 2 is Meta's learning phase (~50%), Month 5+ is full steady state. The dashed line is your monthly cost. Hover for revenue, gross profit, ROAS and your break-even point.
Step 3
Your investment
Yes, we’re more expensive than most alternatives — so are you.
This tends to be the case when you deliver far superior results.
This tends to be the case when you deliver far superior results.
Monthly
Advertising Spend (to Meta)£2,500
SoS Retainer£2,500
SoS 2% Commission£1,500
Total per month£6,500
To make £0
Management fee & performance fee are subject to +VAT (not shown above). Ad spend is paid directly to Meta.
Your guarantees
Guarantee 1
Brad or Bail
Don't feel like Brad Pitt after your filming day? Bail out — 100% free of charge, fully refunded. No questions.
Guarantee 2
Close or Coast
You don't pay your second retainer until you've closed your first deal. We get paid when you get paid.
Step 4
Full breakdown
People often say “let me run the numbers”, we did that for you.
Projected return
Over 12 months, your numbers, vs ad spend, including 33% referral rate and 20% overspill via your website / phoneline
Return on revenue
£0
£28 for every £1 of ad spend
Return on profit
£0
£7 for every £1 of ad spend
Investment
£0
total ad spend
Based on £0 of ad spend over 12 months.
Proof it works
Solar on steroids has the best track record in renewables marketing
We’ve delivered the results you’re looking for 40 times over.
AJ Renewables
£583k
revenue from us
ROAS34.1×
Ad spend£17,124
Avg deal value£12k
Cost / lead£45
Cost / quote£122
Cost / sale£349
Every stat includes Solar on steroids fees. Toggle to “Excluding our fees” to see the pure ROAS.
Electech
£334k
revenue from us
ROAS73.7×
Ad spend£4,525
Avg deal value£16k
Cost / lead£19
Cost / quote£48
Cost / sale£215
Every stat includes Solar on steroids fees. Toggle to “Excluding our fees” to see the pure ROAS.
Current Renewables
£205k
revenue from us
ROAS40.7×
Ad spend£5,042
Avg deal value£15k
Cost / lead£46
Cost / quote£105
Cost / sale£360
Every stat includes Solar on steroids fees. Toggle to “Excluding our fees” to see the pure ROAS.